Rich Blacks, Bright Whites and 1080 pixels bursting with color.
Ah, the joys of technology – so easy for average joe consumers to understand backlit LEDs and Smart Dimming. This video was developed to be used in store at endcaps for retailers and online to help consumers grasp the VIZIO TruLED technology and product line. Overall, the video simplified a difficult tech message and we saw an overall increase in sales of the TruLED product in store and online.